“Hollywood’s Summer From Hell”, “Time to Panic: Inside the Movie Business’ Summer of Hell” and “Summer Sweat: Hollywood Braces for Possible Worst Box Office in Decade”. These are some of the headlines describing the movie industry this summer.
Continue reading →There are several reasons why blockbusters in the last several years have became so big, but the most important one would be that we talk and hear about movies more than ever before. The word-of-mouth about movies In 2008, Universal McCann published one of the most important researches on word of mouth, examining 17,000 […]
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