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the short head of Apps

HOW TO GET 35 MILLION DOWNLOADS IN 7 WEEKS / THE SHORT HEAD OF APPS – part 2

Posted on April 23, 2014 by Dan Chen

“Can I interest you in 4,000 free different flashlights?” / Why doesn’t the long tail work in the app store? Back to part 1 There are many goo...

The Pareto principal/The short head of fashion

How much time do we want to spend browsing at T-shirts? The short head of fashion

Posted on July 25, 2013 by Dan Chen

“This year marks the 100th birthday of the T-shirt. Maybe” – Here is a site that doesn’t take itself too seriously. That’s cool with me; it is...

The Pareto principal

Apple said that every one of the 1 million tracks in iTunes had sold at least once / the Pareto principal part 2

Posted on June 28, 2013 by D.C

“Apple said that every one of the 1 million tracks in iTunes had sold at least once“ This is a common expression (from 2006) used to emphasize the l...

The short head of movies

F**k Twitter! @thefakeBorat / the short head of movies (part 2)

Posted on June 20, 2013 by D.C

There are several reasons why blockbusters in the last several years have became so big, but the most important one would be that we talk and hear about movies ...

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Chapters

  • Bass diffusion model (5)
  • economists (4)
  • introduction (8)
  • Psychology (2)
  • the long tail for marketing (3)
  • The Pareto principal (7)
  • the reasons for the short head (2)
  • the short head of Apps (2)
  • The short head of fashion (1)
  • The short head of movies (6)
  • the short head of music (3)
  • The short head of toys (2)
  • The short head of TV (2)
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